Professional Images from Above

Incredible Images was founded in Auckland by Bruce Clarke in 2001, primarily to photograph Real Estate using a 20m Hi Cam pole to get the aerial shots.  The business developed rapidly over the next few years and Incredible Images quickly became the ‘go to’ company for  Commercial & Industrial Property photos throughout Auckland for some of the city’s biggest names including  Bayleys, Barfoot & Thompson, Colliers and more.

Incredible Images is also proud to be associated with some of the biggest names in NZ property ownership including  Goodman Property, Highbrook Developments, Templeton Group, Conrad Properties just to name a few. Excellent service, being punctual, quality work and a passion for the business has been part of the recipe for success with Incredible Images. Bruce Clarke’s passion for aviation and photography have always been a natural fit in the business and most weeks he will be in the air all over New Zealand getting amazing footage for our clients. This experience has enabled us to have the most up to date aerial stock library in the country with particular emphasis on land and buildings.

Our current team includes Bruce Clarke, Patrick Gailer, and Chris McCallum – all Photographers and Drone operators.

We operate the business 25/8 – in other words, whenever you want us, we will be there! We never miss a deadline.



Director/Photographer & Drone Operator (CAA Part 102)
0276 885 001

Photographer & Drone Operator (CAA Part 102)
0277 885 001

Photographer & Drone Operator (CAA Part 102)
0275 885 002

Retoucher - Image Librarian 

(B.des Vis Com)

09 525 7750

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Some of our Regular Clients



"It has been my pleasure to work with Bruce from Incredible Images for over 7 years now. Bruce travels the country with us six times per year to photograph our Lottery Homes. This photography is used for all our promotional material related to the Heart Foundation’s largest direct marketing campaign, the Heart Foundation Lottery. As our largest fundraising initiative our marketing material must portray a sense of desirability where supporters and new customers wish to participate in the Lottery as they are wanting to “win the home of their dreams.”

The photography plays a significant role in showcasing the lottery homes to the best of our ability in our marketing material and the team never fails to deliver the right shots. Incredible Images always goes the extra mile on shoots, whether it’s helping to finish propping of the home, potting plants or providing Photoshop images incredibly quickly post shoot day, no job is too big or too small and he is simply great to work with (no creative preciousness about him!). The team has also been producing video footage for us using the drone, which we have incorporated into our eDM’s and website, this has added a new dimension as to how we promote the Lottery home and the location of the home. I highly recommend Bruce & the team at Incredible Images if you are looking for photography and genuinely great people to work with!"

Gail McIntyre,

    Fundraising Manager, Heart Foundation 

“Bruce and his team at Incredible Images have been our commercial property photographers at Colliers International for more than 10 years now. They are the industry’s preferred photographer. His experience captures the essence of the property’s we market, which allows us to profile these assets via numerous mediums. Particularly helpful when decision on whether these properties feature in the newspaper can be dictated by the quality of the photos. Their dedication to getting the right “money shot” is flawless too. Always looking for the next innovation, Bruce often consults with us which is a much valued collaborative process. Certainly wouldn’t hesitate in recommending Incredible Images to anyone seeking a professional and service driven team.”

-Jeremy Graham
  Marketing Director | New Zealand

  April 2016

“I have worked with Bruce Clarke and the Incredible Images team for 15 years and have found their service and quality of work to be of the highest level at all times.  Incredible Images understands the high standards I require  for photography and video production and are most efficient in delivering these well within the time frame for the brief. I would highly recommend working with them.”


– Rene Pasche
    Ignite Architects

525 Mt. Wellington Hwy, Mount Wellington, Auckland 1062 | P.O. Box 62 011 Sylvia Park | Tel: 09 525-7750 

© 2020 Incredible Images

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